Posts tagged content

The End of User Generated Content

Expanding on my rant on the changes on Google App Engine and Google’s culture around exploiting developers (and don’t get me wrong, there are a lot of companies that do this, Google isn’t the only one), now i see this Howcast announcement that they decided to focus on their own productions and that the user generated videos were going to be deleted and that reminds me that its not just developers, also users are used and then left out, more and more i think if you want to do something awesome or want to share your pictures or videos or content you have to host it yourself, do it yourself, depending on third parties is a major flaw, one more and more people regret.

I do understand that business change and decisions have to be made, but there is a right way and a wrong way to do it, for users if you are changing or closing down, please provide backups or alternatives to the users owned content, make it as easy as the service was!

If you are making tools for developers, think hard about what are you giving and their expectations, don’t make a product and promote it as something and then change the rules later on, don’t provide API’s and then change your mind when there are thousands of products that depend on those API’s (yes Google but Twitter too).

Nowadays even though i still use a lot of products, i create less and less content for other companies, if i create i own the platform as well..

How to Build your Pagerank

Improving your site’s SEO (Search Engine Optimization) and Google PageRank requires a combination of technical optimizations and strategic content development. Although if you want the quick rundown, just make great content, that 90% of the time is enough, because people want good content and therefore the search engines want good content!

Quality content creation – Develop high-quality, original content that provides value to your audience. This can include blog articles, guides, tutorials, videos, or infographics. Engaging and informative content not only attracts visitors but also encourages other websites to link back to your site, improving your PageRank. It’s like creating a captivating story that keeps your readers hooked and eagerly sharing it with others.

Keyword research and optimization – Conduct thorough keyword research to identify relevant search terms that your target audience is using. Optimize your website’s content, including titles, headings, meta tags, and body text, to incorporate these keywords naturally. It’s like sprinkling the right keywords throughout your website’s content, so search engines can understand what your site is all about.

Website performance optimization – Ensure your website loads quickly and performs well across different devices. Optimize images, minify CSS and JavaScript files, and enable caching to improve page speed. A fast and responsive website is a important marker of quality and therefore Google likes you more.

Mobile-friendliness – With the majority of internet users accessing websites on mobile devices, it’s crucial to have a mobile-friendly site. Make sure your website is responsive and provides a seamless experience on smartphones and tablets.

On-page optimization – Pay attention to on-page factors like title tags, meta descriptions, and header tags. Craft unique and compelling titles and meta descriptions that accurately represent your content and entice users to click through from search results. It’s like writing captivating headlines and engaging summaries that make people curious to explore further.

Backlink building – Earn high-quality backlinks from authoritative and relevant websites. Engage in guest blogging, collaborate with influencers or create shareable content that naturally attracts backlinks. Backlinks are like votes of confidence from other websites, signaling to search engines that your content is actually valuable and trustworthy.

Regular updates and maintenance – Keep your website updated with fresh content, fix broken links, and ensure all pages are accessible to search engines. Regular updates shows search engines that your site is actively managed and relevant.

Also please remember, SEO and PageRank improvements take time and continuous effort, its always a work in progress, and if you keep improving it will improve your rank and visibility! Until next time!